Max performed an acoustic version of "Naked" during her set of Maroon 5's 2020 Tour in 2021. Wass considered the visual to be "striking" and described Max's appearance as "peeling back the layers". The futuristic video depicts Max as an alien with "scant clothes and orange hair", who was compared to Milla Jovovich's character from the 1997 science fiction film The Fifth Element. It was filmed in the same weekend as Max's 2020 song " OMG What's Happening", which was also directed by Davis. Music video and live performance Īn accompanying music video was directed by American music video director Hannah Lux Davis, and released alongside Heaven & Hell on September 18, 2020. However, Us Weekly writer Nicholas Hautman criticized "Naked" for containing cliché lyrics about "stripping away clothes".
Writing for Billboard Japan, Issei Honke opined that the song is "a little mundane", but acknowledged that it was "comfortable to listen to" and sounded recognizable to Japanese listeners. He singled out the final bridge and chorus as Max's best attempt at channeling Mariah Carey, and was her "best vocal performance". Justin Curto of Vulture noted that while the lyrics resembled "vague Instagram captions", he praised the melody and production. Yeung of AllMusic considered it to be "sleek".
Idolator writer Mike Wass opined that the "dreamy mid-tempo" song is a "highlight" of Heaven & Hell, while Neil Z. Writing for Billboard, Jason Lipshutz stated that the song had one of the best chorus introductions in 2020, while Michael Cragg of The Guardian commented that it shared the "wistful, baked-in nostalgia" used in Katy Perry's 2010 song " Teenage Dream" as Max evoked Ariana Grande's "controlled yearning". Critical reception īailey Slater of Wonderland described "Naked" as a "deep and effortlessly catchy" pop song and favorably compared it to a strong B-side by Carly Rae Jepsen. Max additionally explained that her greatest vulnerabilities are kept to herself. She stated that "Naked" is about "the real emotions go through" and that they are "more than physical bodies". Synthesizers are used in the anthemic chorus as Max belts the lyric, "You can take off all my clothes and never see me naked". Musically, "Naked" is a pop, dance-pop, electropop, and synth-pop song considered as " bass-driven", and resembles a power ballad. The song peaked at number 38 on the New Zealand Hot Singles chart. It was initially written as a ballad, but changed by Cirkut when Max was dissatisfied with its original concept. The song was written by Max, Bonnie McKee, Eden xo, Parrish Warrington, Diederik van Elsas, and Cirkut, while produced by Cirkut and Trackside. "Naked" was released on September 18, 2020, which coincided with the release of Max's debut studio album Heaven & Hell. It depicts Max as an orange-haired alien, who was compared to Milla Jovovich's character from the science fiction film The Fifth Element (1997). An accompanying music video was directed by Hannah Lux Davis and was released on September 18, 2020. "Naked" received generally positive reviews from music critics some praised the production, while other reviewers criticized the lyrics. The lyrics depict the perception of Max's internalized emotions being emphasized past her physical appearance. It is a pop, dance-pop, electropop, and synth-pop song containing synthesizers and bass guitar. " Naked" is a song by American singer Ava Max, released through Atlantic Records on September 18, 2020, from her debut studio album Heaven & Hell (2020).